Ja Rule Announces Portion Of Proceeds From NFT Sales Will Be Given To Several HBCUs

Ja Rule has recently announced that a portion of proceeds for NFTs (non-fungible tokens) that will be available for purchase next week is slated to go to several HBCUs.

Jeffrey Atkins went to his Instagram account over the weekend to make it known that part of future sales of some NFTs will go towards Hampton University, Spelman College, Morehouse University and Jackson State University.

“Be a part of something Beautiful… July 14th get on the Blacklist NOW… 1000 1 of 1s part of the proceeds going to SUPPORT HBCUs Hampton, Morgan, Spelman, Morehouse and Jackson St. Thanks for all the love on this AMAZING project!!! ❤️ #blackisbeautiful 🎥: @shiralazar


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Coach Prime aka Deion Sanders thanked Ja Rule from his Instagram account after reposting the rapper’s announcement.

I wanna thank my brother @jarule for hitting me up and including our program in his heart along with several other HBCUs.. My brother I’ve always admired and applauded u from a far but this is a TRUE blessing for our TEAM. [Repost from @jarule. All his proceeds allocated to us will go directly to the Jackson State FOOTBALL PROGRAM because we certainly have needs. God bless u my brother!!! #CoachPrime


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The company that is holding the sale of the NFTs, House of First, listed the date the product is dropping as well.

According to its website, “Black is Beautiful is a stunning depiction of the raw emotions of Black Americans navigating both the joys and struggles of everyday life in America. This collection of 1000 unique, one-of-one NFT’s is more than just collectible art – each NFT tells its own story. The images are playful, heartwarming, wholesome, provocative, and inspiring.

“Collectors will benefit from one-of-a-kind art, community, education, access, events, and special experiences. With a mission of expanding representation, the collection will also be partnering with select HBCUs to further help communities of color with access, education, and insights to empower the next generation of creators and collectors.”

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